Meet Our Founder: Marcia Barahona

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Marcia Barahona, the visionary behind ExecBloom, brings over 20 years of consulting and coaching experience. She empowers business leaders and executives to achieve their professional goals through heightened self-awareness and personal growth.

Marcia's coaching style is rooted in uncovering individual strengths and motivations and setting and achieving specific, measurable, realistic, and timely goals. This approach paves the way for both personal and organizational breakthroughs.

EXECUTIVE EXPERIENCE

Head of Marketing, Slooce Technology

Marcia drove innovation and growth at Slooce Technology, a leading Silicon Valley Mobile Tech/SaaS/Telecom Company. She led groundbreaking marketing initiatives and successfully transitioned the company's identity from a B2C to a B2B business model in a highly competitive market.

Senior Director of Marketing, Aesthetic Solutions

Marcia elevated Aesthetic Solutions' profile within the medical device industry by spearheading strategic marketing efforts, significantly expanding its market share across The Americas.

Founder & CEO, OrangeRio Marketing

As the founder of OrangeRio Marketing, Marcia delivered strategic marketing solutions to a diverse client base. Her notable clients included SPG Solar (acquired by SunEdison), Forrest Films, Juntos Global (acquired by Nubank), and The Hollywood International Documentary Festival.

BACKGROUND

Marcia's multifaceted experience as a multilingual and multicultural executive coach and marketing executive has enabled her to transform organizations across various industries, including medical devices, consumer electronics, solar power, and mobile technology. Early in her career, she spent a decade in community media, conducting radio and television shows and writing for several local publications in the Davis and Sacramento areas, in both English and Spanish.

She has coached top executives and leaders in the private, government, and nonprofit sectors, enhancing their leadership skills and helping them overcome barriers to success. Marcia has also coached over 45 award-winning international filmmakers in Hollywood, guiding them to leverage their films and maximize future opportunities.

Marcia frequently presents on business, marketing, and cross-cultural understanding at universities, nonprofits, and private institutions. She holds an MBA and BA from Dominican University of California and a Sustainable Business Management and Development certificate from ESCEM Business School in Poitiers, France. She holds a double certificate in Executive and Leadership Coaching from the Symbiosis Coaching International Program.

COMMUNITY SERVICE & MEMBERSHIPS

Current

• Board Chair, Lepage Center for Global Innovation
• Trustee, Dominican University of California
• Board Member, Barowsky School of Business Advisory Board
• Founder, Neighbors Without Borders
• Member, Women in Consumer Technology
• Member, Women, Leadership, and Philanthropy Council

Previous

• Board Member, DCTV Davis TV Channel 5
• Founding Board Member, Sonoma County Economic Development Board's Creative Sonoma
• Board Member, Hispanic Chamber of Commerce of Sonoma County
• President, Alumni Board of Directors, Dominican University of California
• President, Next Generation
• Rotary International